FIVE LIFE - Menu
On Monday 5th june 2006, Five anounced it was launching two new digital channels, Five life and Five US. Five's first digital TV channel was five life, launched on Sunday 15th October 2006 at 8pm on Freeview, Satelite and Cable broadcasting between 6am and 11pm. It was intended to have "drama; films; soaps; popular factual and lifestyle programming skewed towards a female audience" as well as an extension to it's popular children's milkshake! strand.
On Monday 28th August 2006, Five reveiled the logos for the two new channels. "Project Managed by Five Creative Services the new logos were designed by multi disciplinary design company Precursor and were born from Five’s clean, unfettered typographical style.Project Managed by Five Creative Services the new logos were designed by multi disciplinary design company Precursor and were born from Five’s clean, unfettered typographical style."
Nol Davis, Five’s Head of Creative Services, said: “The Five US and Five Life logos take their lead from the Five logo and reflect the fact that, from this autumn, Five will be a network of dynamic, smart and emotionally intelligent channels sharing the same brand values. Five is challenging, open and straight talking and the Five US and Five Life logos demonstrate that.”
Noah Harris at Precursor added: “The new logos have been designed to bear a clear relation to the existing Five identity, however each channel has its own very distinct personality, and this is reflected through the typographic solution for each.”
Five’s Creative Services and Precursor are worked together on the logo, on-air idents, continuity links and the complete graphics package for Five life.
Five life launched at 8pm on Sunday 15th October 2006, the intoduction being shown on both Five life and Five itself.
From Monday 28th April 2008, the channel became known as Fiver. See the Fiver section for more details.
On Monday 5th june 2006, Five anounced it was launching two new digital channels, Five life and Five US. Five's first digital TV channel was five life, launched on Sunday 15th October 2006 at 8pm on Freeview, Satelite and Cable broadcasting between 6am and 11pm. It was intended to have "drama; films; soaps; popular factual and lifestyle programming skewed towards a female audience" as well as an extension to it's popular children's milkshake! strand.
On Monday 28th August 2006, Five reveiled the logos for the two new channels. "Project Managed by Five Creative Services the new logos were designed by multi disciplinary design company Precursor and were born from Five’s clean, unfettered typographical style.Project Managed by Five Creative Services the new logos were designed by multi disciplinary design company Precursor and were born from Five’s clean, unfettered typographical style."
Nol Davis, Five’s Head of Creative Services, said: “The Five US and Five Life logos take their lead from the Five logo and reflect the fact that, from this autumn, Five will be a network of dynamic, smart and emotionally intelligent channels sharing the same brand values. Five is challenging, open and straight talking and the Five US and Five Life logos demonstrate that.”
Noah Harris at Precursor added: “The new logos have been designed to bear a clear relation to the existing Five identity, however each channel has its own very distinct personality, and this is reflected through the typographic solution for each.”
Five’s Creative Services and Precursor are worked together on the logo, on-air idents, continuity links and the complete graphics package for Five life.
Five life launched at 8pm on Sunday 15th October 2006, the intoduction being shown on both Five life and Five itself.
From Monday 28th April 2008, the channel became known as Fiver. See the Fiver section for more details.
